{"id":2077,"date":"2017-05-24T11:58:24","date_gmt":"2017-05-24T09:58:24","guid":{"rendered":"http:\/\/www.srmbologna.it\/?page_id=2077"},"modified":"2017-05-24T12:01:51","modified_gmt":"2017-05-24T10:01:51","slug":"empower","status":"publish","type":"page","link":"https:\/\/srmbologna.it\/?page_id=2077","title":{"rendered":"EMPOWER"},"content":{"rendered":"<p><a href=\"https:\/\/srmbologna.it\/wp-content\/uploads\/2014\/08\/empower.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-2080 size-full\" src=\"https:\/\/srmbologna.it\/wp-content\/uploads\/2014\/08\/empower.jpg\" alt=\"empower\" width=\"300\" height=\"150\" \/><\/a><a href=\"http:\/\/empowerproject.eu\/\" target=\"_blank\">http:\/\/empowerproject.eu\/<\/a><\/p>\n<p>In our cities, many alternatives to individual car use already exist such as cycling, carpooling, public transit, electric vehicles and so on but why don\u2019t more people use them? As travellers, how often do we sit in a traffic jam, frustrated and late for an appointment? As policy makers and transport planners, how do we encourage people to perceive these alternatives as being realistic options?<\/p>\n<p>EMPOWER sets out to substantially reduce the use of conventionally fuelled vehicles (CFV) in cities and recognises that a step change in driver behaviour is needed to improve urban traffic flows, increase air quality and reduce CO2 emissions and oil consumption. Adopting a \u2018reward rather than punishment\u2019 approach, EMPOWER will explore the use of positive incentives delivered through smart phone technologies and the web to persuade people to make modest shifts in their transport choices.<\/p>\n<p>Funded by the European Commission\u2019s Horizon2020 programme, the project combines empirical research with practical implementation in four Living Lab Cities and seven Take-Up Cities and Communities. Get involved as a Follower City or organisation, look out for the EMPOWER Toolkit and help EMPOWER reach 1 million people.<\/p>\n<div class=\"pdfprnt-buttons pdfprnt-buttons-page pdfprnt-bottom-right\"><a href=\"https:\/\/srmbologna.it\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F2077&print=pdf\" class=\"pdfprnt-button pdfprnt-button-pdf\" target=\"_blank\" ><img decoding=\"async\" src=\"https:\/\/www.srmbologna.it\/wp-content\/plugins\/pdf-print\/images\/pdf.png\" alt=\"image_pdf\" title=\"Visualizza PDF\" \/><\/a><a href=\"https:\/\/srmbologna.it\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F2077&print=print\" class=\"pdfprnt-button pdfprnt-button-print\" target=\"_blank\" ><img decoding=\"async\" src=\"https:\/\/www.srmbologna.it\/wp-content\/plugins\/pdf-print\/images\/print.png\" alt=\"image_print\" title=\"Stampa contenuto\" \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>http:\/\/empowerproject.eu\/ In our cities, many alternatives to individual car use already exist such as cycling, carpooling, public transit, electric vehicles and so on but why don\u2019t more people use them? As travellers, how often do we sit in a traffic jam, frustrated and late for an appointment? As policy makers and transport planners, how do [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":275,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-2077","page","type-page","status-publish","czr-hentry"],"_links":{"self":[{"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/pages\/2077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/srmbologna.it\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2077"}],"version-history":[{"count":3,"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/pages\/2077\/revisions"}],"predecessor-version":[{"id":2082,"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/pages\/2077\/revisions\/2082"}],"up":[{"embeddable":true,"href":"https:\/\/srmbologna.it\/index.php?rest_route=\/wp\/v2\/pages\/275"}],"wp:attachment":[{"href":"https:\/\/srmbologna.it\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}